Sales Strategy
Engineered to Scale
We Build Sales Organizations That Scale With Elegant Simplicity
At Dark Horse Strategic, we help early-stage and mid-market B2B companies prepare for scaling, break through growth ceilings, and accelerate revenue generation by building sales organizations that are lean, structured, and borne from decades of practical real-world experience.
Our key focus is on providing Fractional Sales Leadership and full-scale sales organization buildouts or course-corrections. In addition, we conduct sales leadership and executive coaching and training.
Our Services
Fractional Sales Leadership
For companies without senior sales leadership in place — or those in transition — we provide Fractional Sales Leadership to fill the gap. Acting as your temporary VP of Sales or CRO, we bring executive-level oversight, strategic clarity, and day-to-day leadership to move the team forward. It's high-impact, low-risk leadership that builds momentum while we install the systems and train the people who will take it from there.
Sales Organization Diagnostic
Our Sales Organization Diagnostic is a comprehensive deep dive into your entire sales operation — from strategy and structure to tech stack, process, and leadership. We assess what’s working, what’s broken, and what’s missing, then deliver a clear, actionable roadmap to get your sales engine running at full capacity. No guesswork. No generic advice. Just the truth, backed by data and experience.
If you're a SaaS, tech, or any other founder trying to grow revenue without a real sales org in place, you're not alone — and we can help. Most startups rely on hustle, not structure, until things start to break. At Dark Horse Strategic, we don’t sell outsourced reps or CRMs. We design and install the sales operating system your team actually needs: clear ICPs, buyer-focused cadences, CRM structure, role clarity, and performance benchmarks — all tailored to where you’re at and where you want to go.
Sales Org Buildout for Startups
Let’s have a conversation
Let's have a quick virtual call to see if we should work together. No pressure, just a conversation. If it seems right, we can set up a longer meeting to discuss your team's needs. If you decide this isn't for you, we'll part ways and keep in touch in case you need us in the future.
Send a Message
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